About Written In Stone Eternally (WISE)

The world of lab-grown diamonds is expanding quickly, bringing both exciting opportunities and understandable questions for retailers and consumers alike. At WISE, we recognize the importance of having trusted information everyone can rely on.

Born from the world's largest diamond and gemstone marketplace, Nivoda, WISE provide jewelers and their customers with the ultimate in transparency and detail.

Why We Created WISE
As lab-grown diamonds gain popularity, navigating different claims and product offerings is daunting. With a set criteria, based on industry principles, and with clear communication, the purpose is to provide clarity, to help retailers and consumers make an informed choice.

Our mission is simple: protect the interests of those who require transparency and accuracy in the lab-grown diamond industry.
How WISE Protects
3.1  This clause ‎3 shall only apply to Suppliers. Suppliers may place a Written in Stone Eternally – WISE Certified Goods Request for Nivoda Written in Stone Eternally – WISE Services in respect of any Goods Listed on the Platform, or Goods which will be Listed on the Platform in the future in accordance with the Purchase of Goods Terms. When a Supplier places a Written in Stone Eternally – WISE Certified Goods Request in respect of any Goods, the Supplier is requesting Nivoda Written in Stone Eternally – WISE Services on the terms set out in the Written in Stone Eternally – WISE Certified Goods Request and these Terms, which any Relevant Nivoda Entity shall be free to accept or decline in its absolute discretion.
A WISE certification is more than a document; it’s a shared commitment to clarity and quality. Each lab-grown diamond we certify goes through a thorough grading journey:
  • Comprehensive Grading: We carefully examine every aspect of the stone, from cut and clarity to origin and growth process. No component is overlooked.
  • Guaranteed Accuracy: WISE utilizes state-of-the-art technology to screen every lab-grown diamond. Our experienced gemologists then conduct a thorough assessment under controlled conditions, documenting every relevant characteristic according to our strictest internal quality standards. We are committed to getting it right, every time.
  • Built on Trust and Integrity: Only lab-grown diamonds that meet our strict criteria receive the WISE certificate—the mark that retailers and consumers can trust for genuine quality.
The Value for Retailers and Consumer
WISE certification helps retailers confidently present their offerings, while consumers receive reassurance about the authenticity and quality of their purchase. We believe everyone deserves to have reliable, straightforward information—making the lab-grown diamond buying experience more positive for all.
Our Commitment
We believe that transparency and trust should never be optional. That’s why WISE exists: to create certainty in an uncertain, new market. When you see the WISE certificate, you know the journey your lab-grown diamond has taken—from growth, grading to the final guarantee of quality.